For the approaching season the EUHA plans to level up the media presence to take the next step towards the international stage. In cooperation with the well-known partner “hockeydata”, its Canadian subsidiary “Vektorious” and the Slovakian marketing agency “RADDA” a concept for new media coverage will be projected and implemented. Main part of this new concept is the webcast of the EUHL games by the company “Vektorious”, responsible for the broadcasting, and hockeydata, responsible for statistics and live graphics. The two companies gained experience in this area by working for prestigious customers such as the Austrian Red Bull Media House/Servus TV or the Canadian Women’s Hockey League. A first test run for the webcast will be held in the mid of November.
This new media format enables new possibilities in sponsoring and public relations since highlights of the games will be available on the website as well as on the social media channels. Also the just mentioned website shines in a new splendour due to a relaunch by hockeydata. In addition to the new style and the highlight videos of the games, the news section will be held in English to shape the presentation of the league even more international.